Spotify users’ social graphs today still rely on a Facebook integration - despite the fact that younger generations are more often now discovering new music via TikTok and many Gen Z users don’t even have a Facebook account at all. That will likely change when or if the feature becomes publicly available.Īlthough Spotify hasn’t prioritized its Friend Activity features, it continues to have a close relationship with Meta (Facebook). You can currently tap on the playlists to see the song list, but tapping on a friend’s music doesn’t let you play the song, too. The feature doesn’t appear to be fully functional in our tests. In an updated version of the Community tab, Spotify added timestamps to the playlist updates as well so you can view the most recent additions. Otherwise, the screen will show you when your friend had listened to Spotify and what they had streamed. Want access? SuperFollow me and I'll tell you how! □ #NewSpotify #SocialAudio /hmlA52CVEjįor those who are actively listening, animated music equalizer bars appear next to their name and music selection. I have no idea who Andrew Orona is, though. Spotify has a new Community Hub to see what your friends are listening to live and what playlists they've recently updated. Now, it appears that Spotify may be changing course. Though some people still wanted access to their Friend Activity on mobile, the company in 2019 shot down plans to add this feature after a user request on its community forums received some 7,451 votes. As a result, the company’s focus on users’ personal friend networks was de-emphasized in the product. Playlists customized to the individual listener - like Spotify’s flagship Discover Weekly, for example - had been helping to attract and retain users more than seeing what friends streamed. But, in later years, Spotify looked more toward personalization features to give it an advantage over streaming rivals. The company’s roots as a social music streaming app had helped the company grow in earlier days by leveraging its Facebook integration to build out its friend graph. Reached for comment, Spotify confirmed the feature was in the early testing phases but declined to share more details. The company today offers a similar “Friend Activity” feature on the desktop but had limited users’ access to that same Friend Activity on mobile devices. Spotify is developing a new feature called Community that would allow mobile users to see what sort of music their friends are streaming in real time as well as what playlists they’ve recently updated in a dedicated place in the app.
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